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Are you intentionally wearing a black turtleneck for this one?
No. It is actually gonna be one of my carve outs, though.
Yeah. Amazing.
What? You think I dress up like Steve Jobs for a Google episode?
Well, I thought because of the, you know, war between Android and that.
I I walk in, there's this, like, smirk on your face. Alright. Let's do it. Welcome to the summer twenty twenty five season of Acquired, the podcast about great companies and the stories and playbooks behind them. I'm Ben Gilbert.
I'm David Rosenthal.
And we are your hosts. In the late nineteen nineties, Google built the best search engine for the rapidly growing Internet. With a breakthrough search algorithm, low cost servers based on commodity hardware, and the best business model of all time, search ads, they turned that search engine into a cash gushing business and took it public in 02/2004. But then, curiously, they started doing some things that weren't related to search. They launched a breakthrough email service in your browser with Gmail, maps that were far superior to the current state of the art, docs and spreadsheets with real
Just unreal. Can't wait to tell all of these stories today.
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